Why White Walls Are Instagram Gold

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Why White Walls Are Instagram Gold

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Grace Hurley, a 21-year-old law student, started searching for an apartment with her boyfriend in Cleveland, Ohio with one requirement: She had to paint the walls white. Her summer goal was to grow her Instagram following, and white walls could help her get there.

To make their home interiors look better on Instagram and amass more followers, millennials and social-media mavens are painting their walls white.

Cleveland-based…

By | 2017-10-04T18:45:00+00:00 October 4th, 2017|0 Comments

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